Beezy Bailey wanted to recreate the success of his Art Factory and Shop from the 1990s, which had produced hand-painted etchings and ceramics. The homeware store had initially closed due to its time-consuming nature, but Beezy approached us seeking a way to remodel the store on an online platform 25 years after its closure. This time, Beezy wanted a webstore to sell his art prints as a more affordable option than purchasing his originals via the Everard Read Gallery. We facilitated this request alongside structuring a system to display the wide variety of products available: from prints to apparel and limited edition books. We were therefore able to recreate his original retail space in a way that cut out the external factors and admin that led to the store’s initial closure, as well as adding an integrated international shipping service bringing Beezy Bailey affordable artwork to a global audience.
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